NFTs are fitting for an article about cognitive bias! :D

I would argue it's a mix of comedy/serious/scam.

The "original" ones are the bored apes. I guess that's why they made the young ape version.

Here's an article on the topic

https://www.morningbrew.com/daily/stories/NFT-Bored-Ape-Yacht-Club-pass-1-billion-sales

(What was your article btw?)